Narrativification

In the future Zombies Run will be cited as one of the earliest examples of a new product category that came into mainstream popularity around 2017. Gamification is not enough - to hold your attention, apps will need to start telling you stories. Simple games are good at motivating you to chase results, but feel hollow after a few weeks. A story is that rarest of things - an intrinsic motivator; the fun of zombies run is the journey, not the destination. Even if you stop caring about running, even after the half-marathon is done, even if you feel lazy... so long as the story is well told, you will keep coming back. Its a powerful weapon in the arsenal of motivators that will prevent you from complacency. Its a voice calling to you in the dark saying "if you can hear this then the best thing you can do is.... Run!"

Lagi about ZRX: Zombies Run + Marvel Move, v4.1.8